A few weeks ago, I received an invitation to a Beauty Boot Camp, held by Mecca Maxima and Urban Decay! This is one of the first official PR events that I’ve been invited to and, when I got the invite, I was so excited that I may have squeaked a little – I was also kind of convinced that I got the invite by accident (and I am still convinced about this) so I was pretty nervous in the weeks leading up. Excited, but also nervous. I wasn’t sure of what to expect and, since I am a fairly keep-to-myself sort of person, I also wasn’t sure that I would know anyone there.
But, I had such a great time today (yes, I am writing this the very night) and I came out of the event not only more informed about Urban Decay as a brand, but also very inspired by the beauty and content creation talks – aside from Steve K (the global make up artist for UD), we also heard from one of the Mecca social media team members about content creation and curation for Instagram and a YouTube team member about creating a successful channel and engaging videos. Unfortunately, I didn’t get any photos of the latter too (as I was much too busy trying to take in the information), I did make sure to document the wonderful event and get a few photos of Steve!
So, keep reading for some information on the Urban Decay brand, what they mean to me and some photos of the day!