This product was sent to me for review purposes.
Vegan and cruelty free beauty has been a massive movement in the western beauty industry but – to be honest – we are still a fair while away in the k-beauty world. Aside from animal testing still being legally required in some countries (i.e. China, who is a massive market for Asian beauty) there are also a lot of famous and more traditional ingredients that are animal derived. It’s difficult to change an industry that has built itself on that knowledge and expertise so, to be honest, I feel like it will be a long time yet for k-beauty to be dedicatedly cruelty free.
However, there have been a number of new indie k-beauty brands that have really dedicated themselves to leading this movement – and they have been exceptionally great! One brand that I recently had the chance to test out is The Vegan Glow! They are 100% vegan and cruelty free, as well as being strictly formulated with EWG green products to ensure safe formulations that are suitable for even sensitive skin types.
They are currently in stock at StyleStory and have two essential products – the Good Morning Cream and the Good Night Cream. For this review, I had the opportunity to test out their Good Morning Cream and I have to say that I am very happy with this product! It does everything that I need it to do and also works amazingly underneath make up too (which is my number one concern when it comes to my morning routine). This is currently retailing for AUD$39.95 on StyleStory so jump on!
Before you do that though, let’s get into this review!